Glidewell – Digitechlab

Completed development of digitechlab.com while working at Glidewell Dental.

The project for Digitech Labs was initiated due to them not having a mobile version of their website. Their site was built on a fixed grid system. Much of the content on the site was outdated including the contact information. Hence a content audit was necessary.

Below is a comparison of before and after.

My first step was to perform the content audit which consisted of reviewing all the pages for copy, links, and images. Since the site would now be responsive, we needed various sizes of images. The larger higher resolution images would only load on larger devices, the smaller simplified images would be displayed on phones and smaller tablets.

The message about this being a dental lab needed to be very clear. So I maintained the teeth as part of the design. These now are on a .png image so that it can be move into a calculated position depending on the screen viewing the page. The model’s head is also on a various .png files. In order to achieve the desired look in a responsive design it required a longer background of the laboratory, the models head, and the teeth.

Tablet Version

Since the model did not really add value to the visual communication I was allowed to remove her image on the smaller layouts since i presented the case that it got in the way of the content.

Mobile Version


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